Our Business Purpose Statement – We help creatives design their success and share their expressions to the world, while increasing awareness for greater achievement. An avid supporter and advocate of Trinidad and Caribbean fashion coupled with her educational background in Tourism and Hospitality Management, founder, Ain thrives on attaining quality service, awareness and acceptance of local talents and products.
Because of this passion and being introduced to the local fashion scene some years ago she always thought that more could be done to raise awareness of and respect for the designers around her. Hence she and two other colleagues started Racked – The Fashion Market, an inclusive shopping experience, exposing fashion and accessories designers and their unique, quality products, all 100% designed and made right here in Trinidad & Tobago, or by a Trinbagonian living abroad.
This event has solidified her interest in assisting with producing new experiences for networking with clients and buyers and guaranteeing that there is continued brand profitability through strategy and her committed service. She has served on the board of the Fashion Association of Trinidad and Tobago as well as the Caribbean Fashion Arts Feature Festival.
FA curates, creates and promotes a brand story that produces a connection between each piece/product/service and its customer. The Fashion Arch prides itself in bridging a gap for designers by enhancing their marketing and branding foothold while assisting with opportunities for new business and partnerships.
Consultancy
Regardless of where you are with your brand, our approach is rooted in the belief that getting you clear and focused is priority number one. The truth of the matter is that if you can’t communicate who you are, what you do, or where you’re going, you’re probably getting mixed in with all the noise. Our service packages are individually curated to suit your needs and we also offer workshops, webinars and worksheets for you to get some insight and started on your own journey to better branding. Services start from discovery calls, 1:1 calls, group sessions, growth and development via our community space and offering.
Services
BRANDING AND MARKETING:
- BRAND ANALYSIS AND IDENTITY DEVELOPMENT
SOCIAL MEDIA MANAGEMENT
PUBLIC RELATIONS
SALES/TRADE REPRESENTATION
PRODUCT DEVELOPMENT AND MANAGEMENT:
- PRODUCTION LINKAGES
PRODUCTION LIAISON
STOCKIST/RETAILER LIAISON
RETAIL AND DESIGNER COLLABORATIONS
(PRIVATE LINES/LABELS)
Our
Mission
At The Fashion Arch, our mission is to elevate Caribbean fashion and creative businesses through intentional support in branding, sustainability, and market access. Our newly designed platform is a dynamic space that connects creativity, commerce, and conscious living.
FOSTERING SUSTAINABILITY
Sustainability is at the heart of everything we do.
Our platform is designed to support and promote:
CIRCULAR FASHION
We collaborate with designers and artisans who focus on low-waste production, upcycling, and ethical sourcing. Through our boutique and lifestyle brand, we encourage long-lasting, versatile, and culturally rich products.
TRAINING & EDUCATION
We offer workshops and resources focused on sustainable practices including:
- Slow fashion
- Ethical materials sourcing
- Natural dyeing
- Business strategies for conscious growth
ARTISAN EMPOWERMENT
We work directly with local makers and craftspeople, helping preserve traditional techniques while integrating sustainable production models.
COMMUNITY ENGAGEMENT
Through curated events and collaborative spaces, we create real-world connections between consumers and creators.
POP-UPS, EXHIBITIONS & COMMUNITY MARKETS
We host and coordinate pop-up shops and creative markets that feature local and regional designers and sustainable brands.
These events provide:
- Visibility and sales opportunities
- High-touch, meaningful environments
- Real-time customer feedback
WORKSHOPS & PANEL DISCUSSIONS
We facilitate engaging sessions for entrepreneurs and conscious consumers, covering topics such as:
- Branding
- Circular fashion
- Business growth
- Storytelling
MARKET ACCESS &
GLOBAL CONNECTIONS
We’re committed to building global bridges for Caribbean creativity.
The Fashion Arch supports designers through:
TRADE SHOW REPRESENTATION
We represent selected brands at regional and international fashion trade shows, exhibitions, and pop-up events to connect with new buyers and markets.
B2B CONNECTIONS
Our network includes retailers, concept stores, and buyers seeking unique, sustainable Caribbean-made goods.
EXPORT READINESS & BUSINESS DEVELOPMENT
We offer guidance on:
- Product development
- Pricing and packaging
- Logistics and export standards
All while helping brands stay rooted in their cultural identity.
STAY CONNECTED WITH
THE FASHION ARCH ✨
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